No they aren't influencers, they've adapted and embraced the virtual world.
It's not about having a beautiful website, it's about having a purpose built website that sells your content.
It starts with 1. Reach out to all your clients (current, previous, friends of friends etc) and ask them to join your new Zomo community. Start with a low cost membership and offer a ton of value.
Use challenges to help migrate potential customers to your new community.
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